Kate Moss has been announced as the new face of Kérastase.

The iconic supermodel and style icon will front the campaign for the

‘Couture Styling’ collection, available in coming months. The

Paris-based haircare brand describes this killer partnership “a

revolution branded with a K.” Kate Moss and  her natural

bedhead is given a high-volume makeover in the campaign

styled by  Luigi Murenu and shot by Solve Sundsbo.

Watch a behind-the-scenes video here

before the campaign is released this May.

Source:  oystermag.com